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It's been five years since this news made the rounds and sparked a minor outrage, but clothing retailer brandy melville is still selling one size fits most clothes The effect of the sizing policy was a central topic in brandy hellville & the cult of fast fashion, an hbo documentary released in april. The majority of its clothes.
Their tank tops, tees, and skirts are cut slim, and i’d describe the fit as junior sizing But famously, brandy melville only offers its insanely popular miniskirts and oversize sweatshirts in one small size per style, simultaneously seducing and stressing young women everywhere If you’re curvier or midsize and above, many items won’t be comfortable or flattering
Why does brandy melville only have one size
The brand’s minimal production sizing helps maintain a “cool girl” exclusivity image In conclusion, brandy melville’s clothing line is known for its short, tight design features, but it has faced criticism for its sizing up and its impact on smaller customers. Brandy melville size despite their clothes being cute, as its tagline says, one size fits most, all of brandy melville's clothing comes in one size, and it sticks to the short, tight design features Many people think it is a brand only for slim women
The term one size fits all should not exist due to the fact that people are different body. Firstly, the clothes only come in one size, the equivalent of an xs/s, which definitely isn't one size fits most. Why does brandy melville only sell small Unpacking a controversial business model brandy melville’s exclusive sizing strategy is primarily rooted in a highly intentional marketing strategy that fosters a sense of exclusivity and aspiration, while also streamlining production and reducing inventory costs
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